business domain name usually includes the business or
product name in order to make it easily identifiable to
potential customers. However, domain names are more than
just a name.
domain name includes a core name plus a domain name level
that often indicates where the domain name is registered.
www.yourbusiness.com says that the files are located in
the World Wide Web (www), it has the core name ‘your
business’ and is registered at the .com level while
www.yourbusiness.com.au, though similar it includes the
.au. This indicates that the domain name is registered on
the registry for Australian domain names.
domain name does not necessarily indicate where the
website associated with that domain name is hosted.
Same core name, but
different domain names
Domain names can include the same core name but not be the
same domain name or even belong to the same business
Business A sells coffee wholesale and
is called Coffee Express.
Business B specialises in fast
delivery coffee and is called Coffee-Express.
Business A has the domain name
www.coffee-express.com.au registered while Business B
has www.coffee-express.net.au registered.
Even though the core name in the
domain name is the same ‘coffee-express’ the two are not
interchangeable - one is .net.au while the other is
businesses choose to register many different levels of
their name in order to ensure that all versions lead to
this aspect of the domain name system that is exploited in
some of the letters being sent out soliciting domain name
is important to note that a registered business name does
not guarantee that the business name can be used for a
main players in the domain name arena
Australian .au domain name - key groups
auDA has been delegated authority by the Australian
government to manage the .au domain. auDA accredits and
licenses Registrars. For more information go to
Registry operators are licensed by auDA to manage and
maintain the database that contains the domain names
registered by registrars on behalf of registrants.
Currently Ausregistry is the only licensed registry for
.au domain names. For details go to
Registrars for .au domain names are accredited by auDA.
They sell domain name licences to registrants. The
registrar is responsible for checking that the registrant
is eligible for the domain name and for updating
information on the Registry database on behalf of the
registrant. Registrars can use the services of a reseller.
For a list of auDA accredited Registrars for .au domain
names go to
Resellers operate through an agreement with a
Registrar. Resellers are not accredited but often have a
contractual relationship with a registrar. They offer
domain name registration and related services and deal
directly with the registrant but do not have access to the
Registrant is an individual, company or organisation
that is granted a licence for a domain name.
It is important to note domain names are leased and not
owned. If not renewed a domain name can be registered by
another eligible party.
Non .au domain names
Corporation for Assigned Names and Numbers (ICANN) is
the not for profit corporation responsible for
coordinating the management of the technical elements of
the Domain Name System (DNS) to ensure that all users of
the internet can find all valid addresses. It does this by
overseeing the distribution of unique technical
identifiers used in the internet's operations, and
delegation of Top-Level Domain names (such as .com, .info,
also has web links to the major international domain name
http://www.icann.org (Links page). These usually
include a Whois function for domain names held by that
For more information on the domain name
Where to go if there
If you feel that you have been misled
contact the Office of Fair Trading in your State or
Territory or the ACCC Infocentre on 1300 302 502